Some claimed Über was (sic) disruptive. Others try to figure out how to ‘disrupt’ themselves or their (?) industry. Mostly, the latter comes down to analysis of how things are / are done in the industry, and finding radical improvements.
Now here’s three things re the taxi ride market:
a. Where traditionally, supply and demand happened to be present at the same location in the street, or demand waited for supply to show up, we now have a pre-match. Or hold it: that existed by calling a taxi co.
b. Supply has been upgraded in quality. Nothing revolutionary here; premium services have always been available.
c. Rules as set by democratic society, are circumvented. E.g., rather operational/technical minimum requirements, pricing standards (against driver/customer extortion and surge pricing and similar Hobson’s Choice trapped-demand ploys) and limits to (over)supply, by taxi regulations. In many places, the newcomer just did the outright illegal. Huh, quite a feat but should remain culpable.
d. [I dislike proper counting] There’s a feedback option on the quality from and to both sides. Drivers, and customers. Obviously doing the latter a sizeable disservice they still seem to swallow (possibility for recourse!? legally required per privacy laws, where they exist; maybe not the USofA…). Doing the former a further tie-down into a minion’s position (far beyond what also already existed, called a phone, you know, those things with curly wires?), enslaving.
Now, by my guess, of the above only most minor, gradual differences apply. If nothing at all radical is disruption …